Founding Account Executive (AE)
About BlueAlpha
BlueAlpha is building an AI-native operating system for marketing. Instead of dashboards and gut feel, we use unified data pipelines + applied machine learning + autonomous agents to decide what to scale, cut, and test across channels. We move fast, debate ideas hard, and keep egos out of it. If you want to sell something genuinely new and help define how modern marketing teams operate - this is it.
The Role
You’ll be our first Account Executive and own revenue end-to-end. Early on, you’re not inheriting a machine - you’re helping build it. You’ll find the right accounts, run discovery, lead technical evaluations, close deals, and stay close through onboarding to make sure customers get value quickly.
You’ll sell to marketing and growth leaders at B2C brands and agencies in a consultative, technical motion. Typical contracts are $60k–$100k ACV, and deals are multi-stakeholder—so you should be comfortable driving a structured process from first touch to signature.
What Success Looks Like
Founder-led sales becomes a repeatable AE-led motion (clear ICP, tight qualification, consistent deal stages).
Sales cycles shorten and win rates improve through strong discovery, crisp positioning, and mutual action plans.
Pipeline becomes predictable enough that it’s obvious when to add SDRs/AEs—because you’ve built a machine that’s pulling.
Responsibilities
Own revenue end-to-end
Run the full sales cycle: prospecting → discovery → demo → evaluation → negotiation → close.
Build and maintain a focused pipeline across target accounts.
Drive structured deals with clear next steps, exec alignment, and strong mutual action plans.
Partner closely post-close to ensure fast onboarding and early customer impact.
Build the GTM motion
Sharpen ICP/segmentation (DTC, subscription, marketplace, agencies) and focus on where we win.
Work with founders on messaging, pricing, and packaging so our story matches the value we deliver.
Turn founder wins into reusable assets: playbooks, sequences, talk tracks, battlecards.
Lay the foundation for the team
Implement a simple, rigorous sales process (stages, exit criteria, forecasting hygiene, notes).
Track core metrics: pipeline coverage, stage conversion, cycle length, win rate, ACV, forecast accuracy.
Over time, help hire, onboard, and level up future AEs/SDRs. You can also stay an IC if you like.
Qualifications
You’ve been an early sales hire / founding AE (or equivalent) and you’re comfortable with ambiguity.
You’ve helped take a company from seed → Series A/B (or similar inflection) with real pipeline/ARR outcomes.
You’re a strong IC who can run the whole cycle: discovery → demo → close → handoff.
You generate your own pipeline (cold call, LinkedIn, email - whatever works).
You operate at startup pace: high output, low ego, you do the unglamorous work and build what’s missing.
You can grow into leadership as we scale.
Compensation & Benefits
OTE: Competitive and performance-driven, expected $250k–$350k at plan (final structure TBD).
Equity: Meaningful ownership in BlueAlpha.
Benefits: Health insurance + flexible PTO.
Impact: Direct line from your deals to product roadmap, hiring, and company trajectory.