Skills
One plugin.
50+ skills that add real value.
Why do we need skills?
A skill is a ready-made workflow for Claude — a specific job like auditing an ad account or spotting creative fatigue, packaged so Claude or Codex runs it the same expert way every time. Instead of writing a prompt from scratch, you call the skill by name and it reads your live data, runs the analysis, and hands back a clear recommendation. It turns a general AI assistant into a specialist that already knows the playbook.
We built this plugin from our own day-to-day work and our clients' real use cases — every skill encodes a play we actually run for brands managing serious paid-media spend.
The BlueAlpha plugin equips you with 51 tailored skills that enable you to drive value in your platforms, directly from Claude. Paired with the BlueAlpha MCP, it allows you to optimize your performance across Google, Meta, LinkedIn, and TikTok, and even your MMM if you have one.
What it contains

51 skills
Across Google Ads, Meta, LinkedIn, TikTok, and your MMM. See below for details on what each skill can do.

MCP Enabled
Paired with an MCP, the skills read your live data and return a recommendation, a diagnostic, or a plan, and surface proposed changes to you for approval.

Cross-Channel Optimizations
The plugin also allows you to do complex cross-channel optimizations and planning queries leveraging a Marketing Mix Model (most useful for BlueAlpha clients, or those with an existing MMM).

