Creative intelligence engine
Automatically classify creatives (angle / offer / audience / format / hook / CTA) and detect fatigue based on actual outcomes.
Test generation + prioritization
Produce structured creative briefs based on under-tested audiences and highest marginal ROI opportunities.
Launch system + learning loop
Agent proposes launch calendar and spend shifts within guardrails; every test updates context which flows into models that inform the next iteration.
Test generator (briefs, not final ads)
“Produce 6 variants exploring angle X because we’re under-tested in audience Y and marginal ROI is highest there.”

