BlueAlpha is now on

Do next week's marketing work in the next hour.

Your Platform and Measurement Data - on call in the AI assistant you already use. One connection. Every answer grounded in your data, with methodology attached.

Why this exists

Used by top-performing marketing teams.

Used by top-performing marketing teams.

  • BlueAlpha deployed across DTC, CTV, OOH, newsletter, influencer, and more.

  • BlueAlpha deployed across DTC, CTV, OOH, newsletter, influencer, and more.

BlueAlpha MCP Features

BlueAlpha MCP Features

Live now
Google
Full-account audits, audience refinement, creative-fatigue detection, competitor conquest, auction-share defense, SEO/paid gap analysis, geo expansion, and incrementality testing.
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TikTok
Account optimization, hook/hold/completion fatigue scoring, creative briefs, audience/DMA tiering, geo expansion and incrementality tests, content-to-campaign specs, and performance digests.
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LinkedIn
Account health checks, audience and targeting-overlap analysis, bid/frequency audits, creative-fatigue scoring, Lead Gen Form quality, demographic deep-dives, performance digests, and a full-account orchestrator.
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Available to BlueAlpha clients
Measurement
Runs a live Bayesian MMM and ranks weekly reallocations by incremental lift.
Testing
Picks the geo-incrementality test that would shrink your model's biggest unknown next.
Analyst
Answers cross-platform questions in plain English and saves them as reusable skills.
Creative
Catches creative fatigue weeks before performance crashes, and tells you what to do.
Competitive
Indexes every competitor ad on Meta and Google and ranks channels worth testing next.
Execution
Ships approved changes to every ad platform, with guardrails and one-click rollback.
Planning
The PMO layer above every agent: tracks every decision, ships every plan.
Coming soon
Meta - Q2 2026
Amazon
X
Snapchat
Pinterest
Bing
Request a new platform+
Live now
Available to BlueAlpha clients
Measurement
Testing
Analyst
Creative
Competitive
Execution
Planning
Coming soon
Meta
Amazon
X
Snapchat
Pinterest
Bing
Request+

Articles

Articles

Frequently asked questions

  • What is an MCP?

    Which clients work today?

    What data leaves our workspace?

    Do I need to know how to code?

    Do I need the MCP or the BlueAlpha platform? Which do I start with?

    Can I simulate budget changes before committing spend?

    How often do new capabilities ship?

    How often do new capabilities ship?

Do next week's marketing work in the next hour.

Do next week's marketing work in the next hour.

Do next week's marketing work in the next hour.